Saudi Arabia | Turki Al-Sheikh: 4 million visitors to Riyadh season in less than a month

Arab Weather - Turki Al-Sheikh, Chairman of the Board of Directors of the General Entertainment Authority, revealed that the Riyadh Season 2024 managed to attract 4 million visitors in less than a month since its launch, which reflects the large turnout from local and international audiences.

Key areas contributing to the success of Riyadh Season

This year's Riyadh Season includes five main areas that contribute to enriching the visitors' experience, including Boulevard World, Kingdom Arena, Boulevard City, The Venue, and Al Suwaidi Park.

Boulevard World expansion to accommodate more visitors

This year’s season featured a 30% expansion of the Boulevard World area, to accommodate the increasing number of visitors, with the addition of many new events and areas that added a unique touch to the visitor experience.

According to Argaam data, Riyadh Season attracted 20 million visitors last year, who came from inside and outside the Kingdom to enjoy the various activities and events, indicating continuous growth and development in the season’s demand year after year.

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